Beijing time on June 10 information, folks accustomed to the matter mentioned that Apple Inc. plans to broaden the lineup of pocket book computer systems utilizing its new sooner self-developed chips subsequent yr, hoping to realize a bigger market share.
In response to knowledgeable sources,Apple is engaged on a bigger model of the MacBook Air with a 15-inch display, which may very well be launched as early as subsequent spring. This would be the first mannequin of this measurement within the MacBook Air’s 14-year historical past. Apple can be engaged on a brand new laptop computer that may very well be the smallest in years.
The 2 new fashions underscore Apple’s technique of utilizing its personal chips to realize share in a market dominated by Lenovo and HP. The corporate parted methods with longtime associate Intel Corp beginning in 2020 and introduced its newest chip, the M2, at its Worldwide Builders Convention, which kicked off earlier this week. Higher efficiency and new designs have helped gas a resurgence within the Mac lineup, which accounts for about 10 % of Apple’s gross sales.
Apple had beforehand thought-about launching a 15-inch model for this yr’s MacBook Air, however shelved these plans to deal with the 13.6-inch model launched this week. Even the 13.6-inch mannequin will take some time to achieve customers, although, and provide chain constraints will maintain it out of the market till July.
Apple has additionally began work on a brand new 12-inch mannequin and is contemplating a launch in late 2023 or early 2024. If Apple goes forward with the discharge of the mannequin, it will likely be the smallest laptop computer because the firm discontinued the 12-inch MacBook in 2019. Apple additionally plans to launch new high-end MacBook Professionals with M2 Professional and M2 Max chips as early as the top of 2022, although the discharge date may very well be pushed again to early 2023. Apple has but to remark.